Introducing Mr Macha

Mr Macha was born about two weeks ago.

He is the first case where he grew each day by one year!

He is 19 years old today.

Mr Macha is all fun, frolic, health conscious and really cares about his looks, in particular his skin. Mr Macha is Indian and is proud of his shining skin. He gets very happy when he sees Indian men anywhere on the globe. He recognises them by their shining skin which he attributes to there being blessed by nature. Mr Macha wants your skin to glow in a very ‘Indian’ way.

Mr Macha notices that well dressed men look very smart when their skin glows. He says that in last 19 years of his existence he has seen that a man gets noticed not because he dresses well, but his dress looks well on him because his skin glows.

Why are men careless is what Mr Macha asks. The obsession with ‘how long the soap lasts’ or ‘how much lather’ a soap produces or how does it smell etc. is killing skin. Men are ‘buying’ chemicals, in form of a soap, to clean skin. Have you ever spent time to think on these lines? Why do they do it? Did you know that washing your face with a bar of soap or face wash can prove to be bad for your skin? Why dont men take care of their skin? Why are they destroying it by using chemicals?

Bathing soap is NOT about :

-How LONG it lasts
-How HARD it is
-How CHEAP it is
-What beautiful FRAGRANCE it has
or
-How does it look

It is not about HOW CAN YOU RUB “DEAD” chemicals on ‘LIVE’ SKIN, it is about how you save your skin from these attacks. Bathing twice daily means rubbing chemicals 730 times a year. By the time you turn 80 yrs age, you would have rubbed dead chemicals 58,400 times on your body (reduce 10% for childhood).

Mr Macha says it is about taking care of your skin STARTING today.

…. friends- if you’ve read this far, you understand that I’m launching a line of natural soaps for men and our brand is called Mr. Macha.

This was my way of introducing the concept to you.

We’re intending to launch our first product in the next 2 weeks, however right now- I’d love to know if this resonated with you.

You can email me at heymacha@mrmacha.com or tweet at me at @colsanjaypande